AMB Selfie Square Shop for Sale, Sector 37D Gurgaon

AMB Selfie Square is a commercial scheme of shops, a food court, a multiplex and offices by the AMB Group in Sector 37D, on the Dwarka Expressway side of Gurugram. The developer's own page gives it 4 acres and about 4 lakh sq ft of saleable space. The Haryana registration, RERA-GRG-573-2020, stands in the name of VS Realprojects Pvt Ltd and records 3.775 acres. What is sold here is mostly shops of 350 to 750 sq ft, with anchor units, a food court and a multiplex above them. This page covers buying into AMB Selfie Square, Gurgaon: the old price list, what a let shop asks today, what that lease returns, and why the building's status matters more than its price.

Portal project pages list units from 135 sq ft at Rs 19.57 lakh to 3,666 sq ft at Rs 5.32 crore; both ends divide to about Rs 14,500 per sq ft. The one dated resale ask, a 388 sq ft ground-floor shop let at Rs 35,000 a month, is Rs 1.10 crore, which is Rs 28,351 per sq ft and a gross return of 3.82 per cent. And delivery is not settled: the registration promised possession by 16 August 2022, while the developer's own website still lists the project as ongoing.

Is AMB Selfie Square finished? The construction update

The sources disagree, and that disagreement is the first risk a buyer carries. The developer's site lists Selfie Square among its ongoing projects and its Sector 92 scheme, Selfie Street, among the delivered ones. The registration record gives an expected possession date of 16 August 2022. One portal marks the building ready to move, another prints possession in September 2025, and a third calls it under construction with completion in December 2026. A review published in November 2017 says the scheme was launched in 2013 with delivery promised for December 2017. Against all that, one resale listing says a ground-floor shop is let to a tenant, so part of the ground floor appears to be in use.

This page therefore marks AMB Selfie Square as under construction, not ready to move, until an occupation certificate is seen. Two documents settle it: the occupation certificate for the whole building, and the registration page on the Haryana authority's site, with any extension of the 2022 date and the latest quarterly progress report. No AMB Selfie Square construction update carrying a date turned up in the sources read on 7 October 2026.

AMB Selfie Square price list: the old rates and the portal band

No current list from the developer was found. An older floor-wise list circulates on broker pages:

The same list adds external development charges of Rs 457 and infrastructure development charges of Rs 81 per sq ft, Rs 538 together, which is Rs 1,88,300 on a 350 sq ft unit. One project listing headed "350 sq ft, Rs 29.75 lakh onwards" is exactly the second-floor rate times 350.

The portal band is later and higher. Rs 19,57,000 over 135 sq ft is Rs 14,496 per sq ft, and Rs 5,32,00,000 over 3,666 sq ft is Rs 14,512. One rate at both ends of the size range reads as a flat average, not a floor-wise list, so a ground-floor shop will cost more than Rs 14,500 and a food-court unit less. The 135 sq ft unit is also smaller than the 350 to 750 sq ft shop sizes the broker pages give, so ask what it is before treating Rs 19.57 lakh as an entry price. One broker page prints 350 to 650 sq ft at Rs 1.40 crore to Rs 2.60 crore, which is Rs 40,000 per sq ft at both ends; nothing else found supports that rate, and it is not used here.

The one let shop, divided

A resale listing for a shop and showroom in the scheme offers a 388 sq ft ground-floor shop at Rs 1.10 crore, let at Rs 35,000 a month to a tenant the listing names as Maruti. The working:

• Price per sq ft: Rs 1,10,00,000 divided by 388 is Rs 28,351.
• Rent per sq ft a month: Rs 35,000 divided by 388 is Rs 90.21.
• Gross yield: Rs 35,000 times 12 is Rs 4,20,000 a year, and Rs 4,20,000 over Rs 1,10,00,000 is 3.82 per cent.

That is a thin return for a shop. At 6 per cent the same lease supports Rs 70 lakh, Rs 18,041 per sq ft; at 7 per cent it supports Rs 60 lakh, Rs 15,464. So the seller is asking about Rs 40 to 50 lakh more than the rent pays for, and close to double the portal's Rs 14,500 rate. Part of that gap could be earned by a long lock-in and a written escalation, but the listing gives neither. Read the registered lease deed, the start date, the lock-in left and the escalation clause before treating Rs 35,000 as the income.

Rs 90 a sq ft for a ground-floor frontage is the only rent found for the building. It cannot be carried to the upper floors: a second-floor shop or a food-court counter lets for less, and no rent for those was found, so no yield is printed here for them.

Against the other retail schemes nearby

The group's own AMB Selfie Street in Sector 92 is the closest comparison: a finished building with shops, a food court and a multiplex, reselling at about Rs 18,600 to Rs 18,800 a sq ft. Selfie Square's portal rate of Rs 14,500 is about a fifth below that, roughly what an unfinished building should cost against a finished one by the same developer. JMS Marine Square in Sector 102, also unfinished, sells at about Rs 20,000 with a return paid till possession, and City Centre 92 lists from Rs 1.50 crore with completion nine years out. The let shop's Rs 28,351 is above every one of them. For the corridor's offices see office space for sale on Dwarka Expressway, and for the wider market the Dwarka Expressway property page.

Services offered by AMB Selfie Square

The developer describes a mix of workspaces and high-street retail. Broker pages fill in the stack: shops and anchor stores on the ground and first floors, shops and restaurants on the second, a food court on the third and a multiplex above. One consultant's page gives the multiplex 5 screens. A broker's page says PVR signed a 21-year lease for 6 screens on the fourth and fifth floors, about 45,000 sq ft, and that this space was sold to investors at Rs 9,500 a sq ft, Rs 42.75 crore for the whole. Whether the cinema is open was not established. Office space is in the developer's description, but no office in the scheme was found with a price; every ask that surfaced was a shop.

The Sector 37D catchment

A shop is worth the people who walk past it. Sector 37D's housing is part finished, part future: resale flats trade in BPTP Terra and Navraj Antalyas, while Signature Global De Luxe DXP, launched in February 2024, has completion registered for about March 2031. The developer's own pitch is the expressway itself, with the airport about 15 minutes' drive and access from NH-48 and the Northern Peripheral Road. A scheme like this lives on its anchors and its cinema; until they trade, a buyer is paying for footfall that has not arrived.

AMB Selfie Square reviews

The review that ranks for the scheme was published on 30 November 2017 by a site that collects investors' accounts. It records the 2013 launch and the December 2017 promise. The accounts on it say investors trying to resell found few buyers, that an offer of possession ended the assured return, and that the developer did not show an occupation certificate when asked. The dates of those accounts were not established, and they are claims, not findings. They are still the right questions to put to the developer in writing.

Registration, developer and address

The registration is RERA-GRG-573-2020 at Gurugram, promoter VS Realprojects Pvt Ltd, on 3.775 acres; the developer's own page rounds that to 4 acres. AMB Group markets the project from AMB Infraventures Pvt Ltd's office in Building 18, Sector 44, and a broker page says the group was founded in 2008 by Arvind Singhal and Manoj Sethi. The scheme's full name on listings is AMB Selfie Square, Sector 37D, Gurgaon, and some pages file it under Dwarka Expressway. AMB Selfie Square photos on this page are taken only from the developer's own Selfie Square page, never from broker galleries, which carry their logos.

What it costs beyond the price

• Stamp duty: 7 per cent for a man, 5 per cent for a woman and 6 per cent jointly in Haryana, which on Rs 1.10 crore is Rs 7.70 lakh, Rs 5.50 lakh or Rs 6.60 lakh.
• Registration fee: a slab that reaches its Rs 50,000 maximum from about Rs 90 lakh, so Rs 50,000 on the let shop.
• TDS on the purchase: the buyer deducts 1 per cent where the price is Rs 50 lakh or more, under section 393 of the Income-tax Act, 2025 (section 194-IA until 31 March 2026), and files Form 141. On Rs 1.10 crore that is Rs 1.10 lakh.
• TDS on the rent: Rs 35,000 a month is below the Rs 50,000-a-month line in section 393(1) of the Income-tax Act, 2025, which replaced section 194-I on 1 April 2026, so this lease as it stands carries no deduction.
• GST: a unit bought from the developer before the occupation certificate is an under-construction sale and carries GST; this site's office pages print the rate both ways, 18 or 12 per cent, and the builder's invoice settles it.
• Development charges: Rs 538 per sq ft on the old list. Ask whether the price you are quoted includes them.

Before you pay anything

1. The occupation certificate, or the registration's extension and its latest quarterly progress report.
2. The unit: floor, number, super area and carpet area, and whether parking, development charges and location charges are in the price.
3. For a let shop, the registered lease deed: tenant entity, rent, start date, lock-in left, escalation and deposit. Divide the yearly rent by the price yourself.
4. The assured return in the buyer's agreement: whether it was paid, and when and why it stopped.
5. The transfer papers for a resale: the builder-buyer agreement, the developer's consent to the transfer, its charge and a no-dues letter.
6. Maintenance: the rate and who pays it; no source read publishes one.

Buying a let property rather than a shop on a promise? The pre-leased property page and pre-rented property on MG Road set out what finished, let units return across Gurugram.

Frequently asked questions

What is the price of a shop for sale in AMB Selfie Square?

Portal project pages list units from 135 sq ft at Rs 19.57 lakh to 3,666 sq ft at Rs 5.32 crore, which is about Rs 14,500 per sq ft at both ends. The one dated resale ask found on 7 October 2026 is higher: a 388 sq ft ground-floor shop, already let, at Rs 1.10 crore, or Rs 28,351 per sq ft. No office in the scheme was found with a price.

Is there an AMB Selfie Square price list?

No current list from the developer was found. An older list on broker pages gives Rs 13,000 per sq ft for ground-floor shops and anchors (Rs 15,000 on one page), Rs 10,000 for the first floor and Rs 8,500 for the second floor, the food court and the multiplex, plus Rs 457 of external and Rs 81 of infrastructure development charges per sq ft. Ask the developer for the list in force and what it includes.

What does an AMB Selfie Square resale shop return?

The let 388 sq ft shop pays Rs 35,000 a month, Rs 90.21 per sq ft. That is Rs 4.2 lakh a year, which on the Rs 1.10 crore ask is a gross return of 3.82 per cent. The same rent supports about Rs 70 lakh at 6 per cent and Rs 60 lakh at 7 per cent, so the ask is Rs 40 to 50 lakh above what the lease pays for.

What is the latest AMB Selfie Square construction update?

None with a date was found. The registration gave an expected possession date of 16 August 2022, which has passed; the developer's own site still lists the scheme as ongoing; portals print ready to move, September 2025 and December 2026. One listing says a ground-floor shop is let. Until an occupation certificate is seen, treat the building as unfinished.

What is the AMB Selfie Square RERA number?

RERA-GRG-573-2020, registered with the Haryana authority at Gurugram in the name of VS Realprojects Pvt Ltd, on 3.775 acres. AMB Group markets the scheme. Check the registration page for any extension of the 2022 completion date and for the latest quarterly progress report.

What services are offered by AMB Selfie Square?

Shops and anchor stores on the ground and first floors, shops and restaurants on the second, a food court on the third, a multiplex above, and office space in the developer's description. One page gives the multiplex 5 screens; a broker page says PVR leased 6 screens over about 45,000 sq ft on the fourth and fifth floors for 21 years. Whether the cinema is open was not established.

What do AMB Selfie Square reviews say?

The review that ranks was published in November 2017. It records a 2013 launch with delivery promised for December 2017, and investors' accounts on it say resale buyers were scarce, that an offer of possession ended the assured return, and that an occupation certificate was not shown when asked. Those are accounts, not findings; put each point to the developer in writing.